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CLIENT

Kitu Cosmetics

TYPE OF CLIENT

Cosmetic Brand

AUTHOR

Ksenia Lubimova

BRIEF

Kitu Cosmetics collaborated with RAW Marketing Agency to elevate their social media presence, execute impactful marketing campaigns, and develop a cohesive brand identity across all digital and print materials. The goal was to enhance brand visibility, increase customer engagement, and drive retail sales through a premium, consistent brand image.

WHAT WE DID

RAW managed Kitu Cosmetics' social media accounts and crafted targeted marketing campaigns that showcased the product range with clean, premium visual content. We designed a comprehensive brand identity including logo, color system, and typography applied consistently across product packaging — from face wash bottles to day cream and night cream boxes — ensuring a unified brand experience across all customer touchpoints.

RESULT

Our initiatives led to a 55% increase in social media followers, a 40% boost in engagement, and a significant rise in sales. Kitu Cosmetics now enjoys stronger brand recognition, a more prominent position in the cosmetics industry, and a cohesive premium brand identity that resonates strongly with their target beauty audience.

kitu cosmetics brand identity lifestyle beauty photography
kitu cosmetics ultra gentle face wash product branding
kitu cosmetics day cream packaging brand identity design
kitu day cream brand identity close up product packaging
kitu cosmetics night cream black packaging brand identity

WHAT’S NEXT STARTS HERE.

Ready to grow your business? Let's build something bold together.

Get in touch at hey@rawwwagency.com

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