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WHO WE ARE AND WHAT WE DO
RAW Marketing Agency is a full-service branding and digital marketing agency serving small and medium businesses across the United States. From brand identity and logo design to web design, SEO, social media, and Google Ads — we help Austin businesses grow with bold, results-driven marketing through flexible monthly packages.
In Bakersfield's competitive business environment, the companies that show up first on Google win the majority of customers searching in their category. RAW Agency helps Bakersfield businesses get to the top of search results and stay there through comprehensive, ethical SEO strategies that produce lasting results.
Founded in 2011, RAW Agency has spent over a decade refining our approach to SEO for small and medium businesses. We understand what it takes to rank well in competitive local markets, and we have built the team, processes, and track record to deliver on that understanding for Bakersfield clients.
Our SEO methodology is built on three core pillars: technical optimization, content excellence, and authority building. Each pillar is essential — technical issues can prevent your site from ranking no matter how good your content is, weak content limits your keyword coverage, and low authority means Google does not trust your site enough to rank it highly.
Technical SEO is where we start. We conduct a thorough audit of your Bakersfield website to identify and fix every issue limiting your ranking potential — site speed, mobile usability, crawl efficiency, structured data, canonical tags, and dozens of other factors.
Content strategy is where we build your long-term ranking asset. We research the keywords your Bakersfield customers are searching for, analyze the content currently ranking for those terms, and develop a plan to create better, more comprehensive content that earns the top positions.
Authority building is where we amplify your results through high-quality backlinks that signal to Google your site deserves to rank at the top. Every Bakersfield SEO engagement includes monthly reporting, regular strategy calls, and a team of specialists accountable to your results.
TRUSTED BY SMALL BUSINESSES ACROSS THE US
WHY CHOOSE RAW
RAW Agency's SEO work for Bakersfield businesses is grounded in a simple belief: that honest, high-quality SEO done consistently over time produces better long-term results than any shortcut. We have been operating on that principle since 2011, and our Bakersfield client track record reflects it.
INDUSTRIES WE SERVE
RAW Agency serves Bakersfield businesses across the beauty, restaurant, real estate, automotive, construction, and retail industries. Our deep experience in each category means we understand your customer, your competition, and the specific marketing strategies that work best in your industry.
OUR SERVICES
Our comprehensive SEO services for Bakersfield include technical optimization to ensure Google can fully crawl and index your site, content strategy to target the keywords your Bakersfield customers are searching for, local SEO to maximize your visibility in Bakersfield Maps and local search results, and authority building through high-quality backlinks.
FAQ
What is the difference between local and national SEO for Bakersfield businesses?
Local SEO focuses on ranking your Bakersfield business for searches made by people in your geographic area — location-specific queries like 'Bakersfield restaurants' or 'plumber near me.' National SEO targets broader, non-geographic keywords that can drive traffic from anywhere in the country. Most Bakersfield businesses benefit from a combination of both, with the balance depending on your specific business model.
Will my Bakersfield SEO rankings disappear if I stop investing?
Unlike paid advertising, SEO rankings do not disappear immediately when you stop investing. However, rankings erode over time as competitors continue optimizing and Google's algorithm evolves. Businesses that pause SEO in competitive Bakersfield markets typically see gradual ranking declines over six to twelve months. Maintaining ongoing investment protects and compounds the gains already achieved.
How does mobile optimization affect SEO for Bakersfield businesses?
Mobile optimization is critical for Bakersfield business SEO. Google uses mobile-first indexing, meaning it primarily evaluates the mobile version of your website when determining rankings. A website that performs poorly on mobile devices will rank lower in Bakersfield search results regardless of how good its content is. RAW Agency ensures that every technical SEO engagement includes thorough mobile optimization.
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Ready to grow your business? Let's build something bold together.
Get in touch at hey@rawwwagency.com